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-markezing. Blog

Some of our recent thoughts

2 min read

Marketing Myopia: What Is It?

Marketing myopia is a term coined by Harvard professor Theodore Levitt in 1960. It is defined as the tendency of organizations to focus too narrowly on their current products and services rather than looking at the bigger picture. This can lead to...

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4 min read

How ChatGPT May Transform Search Engines and SEO

At Microsoft's conference last Tuesday, the announcement was made that ChatGPT will be integrated into the Bing search engine. How will ChatGPT...

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3 min read

10 Effective Marketing Strategies To Boost Sales In 2023

Are you looking for ways to increase sales and build a successful business in 2023? In this article, we provide 10 effective marketing strategies...

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3 min read

Why Is Content Marketing Important?

Have you ever wondered why content marketing is so important? If you’re like most people, you probably already know that content is a key component...

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Markezing | How to Get Started with AI Content Generation for Your Marketing Strategy

3 min read

How to Get Started with AI Content Generation for Your Marketing Strategy

In today's fast-paced digital landscape, staying ahead in marketing requires creativity and consistency in content production. This is where AI...

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Markezing | Tech stack for accounting firm by using Hubspot as a single source of truth

5 min read

Tech stack for accounting firm by using Hubspot as a single source of truth

As an accounting firm, keeping track of client data, sales activities, and internal processes is crucial for success. But with so many tools...

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Google Analytics

2 min read

Key Differences about Universal Analytics and Google Analytics 4

As you may have known, Google Analytics (usually called Universal Analytics) will no longer be used and be replaced by Google Analytics 4 by July...

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Markezing | Streamline Processes and Automate Client-Facing Workflows with HubSpot

2 min read

Streamline Processes and Automate Client-Facing Workflows with HubSpot

HubSpot is a powerful CRM tool that can help businesses streamline internal processes and automate client-facing workflows. In this article, we will...

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2 min read

Why Is Inbound Marketing Important For Businesses Of All Sizes?

When there is so much competition in the market, it is essential for businesses of all sizes to embrace an effective inbound marketing strategy....

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3 min read

What Are The Most Effective Lead Generation Techniques?

The most effective lead generation techniques vary depending on your business type and the products or services you sell. However, some standard...

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